Sidus Link
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Creative Producer, Director, Editor, Designer, (In-House)
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Multi-Platform Product Launch / Brand Campaign
Visual Ecosystem
I produced, directed, and supervised post-production for the complete Sidus One video rollout. To support the launch from initial hype to technical education, I managed the visual continuity across a cinematic commercial, a live demo walkthrough, and a series of eight targeted UI tutorial videos.
On-Set Workflow
I produced, directed, and supervised post-production for the Sidus Four networking transmitter rollout. The campaign consisted of a high-energy promotional commercial alongside a real-world live demo. The creative objective was to clearly demonstrate how Lighting Control Programmers (LCPs) utilize the device on set, emphasizing its stability, multi-universe control, and operational advantages over traditional transmitters.
